FACT: Almost everybody messes up Twitter profile design. Does this include you? Yes, it does (probably). In this post, we’ll set you straight with a start-to-finish tutorial on designing your Twitter profile, including freebie Illustrator & Photoshop templates to resolve your crappy background once and for all (click here to skip the examples below and go straight to the templates).
In order to make an impact, your brand needs to be consistently crafted from one media channel to the next. This means your social profiles, e-books, white papers, business cards, t-shirts, letterhead, water bottles, brand-encrusted condoms, fluffy stuffed animals with your logo stitched on their forehead, the list goes on!
Now, we understand, you get busy, and there isn’t always time for every little thing. But the way your brand appears on Twitter is serious stuff.
Designing Your Twitter Page Starts with the Background
Sounds simple enough: make a picture, upload it to Twitter. Done deal. Right? Wrong! While slapping your logo on a white background is a start, most tweeters can’t seem to color inside the lines. Even the biggest brands get it wrong:
Even the prince of darkness can’t seem to get Twitter right.
WOW! What does it take to get it right???
With the formats for these social platforms constantly changing, it can be hard to keep up. Here are the 4 most common Twitter background design mistakes
Is your Design too small?
Take for instance, the @JuilliardSchool:
Staples, Juliard, ChexMix, and Satan have the same issue — their background images are just too small. They all need to know their images should be much larger to fit nicely on the largest monitors.
Is the left column too wide?
The left-aligned design of @VidalSassoon‘s Twitter profile doesn’t quite fit inside the space. Vidal Sassoon needs to know that the left column on a 13″ MacBook only shows 221 px worth of space!
Is your design not centered?
looks great on a 13 inch laptop
…but on a 21 inch monitor, it doesn’t work as well….
This is very common design with a lot of brands. Though it does work ok, it could be spaced better. This happens because the image is designed to be left aligned. See some more examples below:
But on an iMac its just OK.
But on a 21 inch imac its very far from the content!
It looks ok, but the image would look better if designed from a centered template. This is left aligned.
How to do it right
It is very important to make sure your image looks good on any size monitor, from 13 inch notebooks, to 27 inch iMacs. The image should be seamless, immersing the viewer in your magical brand. Sizing issues can cause unwanted distraction, and lack of design cohesiveness can create trust issues for your brand.
Background sizes- Remember Macbook Retina Display Users:
The 15 inch macbook Retina display is 2880 by 1800 px. (Amazing) but for some reason when uploading an image that large as a background, twitter resizes it to be smaller. Sorta annoying.
1920×1200 px Centered Background Images
Here is the best solution we currently have for sizing issues.
1. Design a 1920×1200 px background image that has a solid color on its outer most edges.
2. In twitter design settings, set your background color to match the hex value of the solid color in your image.
3. If you are creating pattern, or want to have a large photograph as your background you can implement a radial vignette or gradient that makes the edges one solid color. Just like Visa.
Here’s ours (@iloveLoudNoises):
@iloveLoudNoises on 13″ MacBook
On an iMac it still looks pretty good too.
This is achieved through using our template, then setting the twitter background to match the image- while adjusting the alignment to be centered. Be sure to set your link color as well. Access your settings from the Twitter Design Settings page.
Here are some people who do Twitter design right:
on a larger monitor, the design doesn’t change much, and still fits nicely into the viewable area
The image is centered on the page, and has a nice gradient while the background color matches the image for a seamless experience.
This image is centered and the background is set to white.
This image is centered and because it has a textured background it was made large enough for a larger monitor size
The image is placed perfectly so the childrens faces remain centered, and near the content.
@God is giving @Satan a run for his money because God has a background image that is large enough for even the largest monitors
Twitter recently made the header design feature the only option for styling your twitter profile. To have a completely designed profile, three images need to be uploaded: your profile image, header image, and background image. We have created two templates for you to use in your choice of Adobe Illustrator or Photoshop. Each template includes directions on how to export all images.
Alright, alright — make with the freebies!
Remember these basic rules
- The safest size to create your image is 1920x1200px.
- Match your image background hex color with a chosen twitter background color (to make it seamless). Our template is to make sure your important design content stays within the macbook size.
- Use JPEG Mini to shrink the size (in MB) of your JPEG photo so it doesnt take too long to load
- Design around the twitter content in the center.
- Choose center alignment in the design settings on Twitter
With these rules in mind, we want you to take advantage of our free design templates, in both Adobe Illustrator and Photoshop:
Related Posts from LoudNoises:
- Fix your Facebook Profile? (Free Template) Click here.
- Does your Google Plus need a lift? (Free Template) Do that here.
Follow us on Twitter: Follow @iloveLoudNoises